Top executives are increasingly relying on artificial intelligence to manage key interactions with investors, highlighted by the recent use of AI-generated avatars during company earnings presentations. This trend was on display when the head of Zoom utilized his own digital likeness to deliver welcoming remarks at a quarterly financial briefing.
The virtual spokesperson was introduced through Zoom Clips, which is Zoom’s on-demand video tool designed for asynchronous communication. During the session, the avatar confidently asserted that adopting such technology demonstrates Zoom’s commitment to innovative communication, emphasizing the company’s dedication to security by incorporating numerous user safeguards.
AI Avatars Gain Traction with Leadership
The push for broader acceptance of digital avatars had been championed by Zoom’s leadership, who have previously hinted at ambitions to develop complete digital replicas for users. Other tech industry executives are also experimenting with this technology, including the head of a transcription software company who is in the process of teaching his own avatar to participate in work duties.
Following these developments, Zoom announced plans to roll out the Zoom AI avatars feature to its entire user base within the week. This move aims to further integrate artificial intelligence into workplace and investor communications, underscoring the rapid pace at which AI is reshaping digital communication trends.