Adlytic enhances retail analytics by providing insights on customer behavior, traffic patterns, and store performance using video data. It helps retailers optimize staff scheduling, product placement, and marketing impact based on real-time data. Adlytic’s dashboard allows for actionable, data-driven decisions to improve conversion rates and customer experience.
Features
- Footfall and demographic analysis
- Heat mapping for high-traffic areas
- ROI tracking for marketing campaigns
- POS system integration
- Real-time data visualization
- Staff scheduling optimization
- Product placement insights
Use Cases
- Improving in-store customer experience
- Optimizing staff deployment
- Increasing sales through strategic product placement
- Analyzing marketing campaign success
- Tracking demographic engagement trends
Summary
Adlytic uniquely leverages video analytics to optimize retail operations, offering in-depth customer behavior insights and enhanced store management.
